What’s In a Census? (Hint: More Than You Think) We get it. You’re in a rush. The broker needs a quote. The TPA is doing their best to gather info. And the enrollment census? Well—it’s "mostly" complete. Good enough, right? Not quite. As underwriters, we live and die by the quality of the data you [...]

A 2% Close Ratio: What It Means for Producers Imagine running a business where only 2% of your efforts led to a sale. How long could you stay afloat? For many Managing General Underwriters (MGUs), that’s not hypothetical—it’s reality. Some report close ratios under 1%. In today’s commoditized market, the pressure isn’t just on MGUs. [...]